Airline uses creative promotion to attract business during political season
Jet-Blue offers free flights if you'e party loses
Last Updated: 430 days ago
NEW YORK, New York -
NEW YORK - If you're not happy with the results of next month's presidential election, Jet-Blue is offering you the chance to leave the country for free.
It's all part of a new marketing campaign called "election protection."
The airline is offering more than a thousand tickets to a dozen different countries, including Jamaica and the Bahamas.
To enter, you have to pick your candidate on Jet-Blue's website before election day.
Then, you have be on the losing side to be entered into the sweepstakes to win.
You can enter the contest at jet-blue-dot-com.
Copyright 2012 Scripps Media, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.