NewsInvestigationsConsumer Alert

Actions

Walmart confirms it will launch a rival to Amazon's Prime

Walmart Plus
Posted
and last updated

NEW YORK (AP) — Walmart confirms that it's developing a competitor to Amazon's juggernaut Prime membership program.

The company declined on Thursday to offer details, but a spokeswoman said it will be called Walmart+.

News website Vox first reported the news about Walmart's new membership program. It said the discounter would have certain perks that the online leader couldn't offer.

The initiative comes as Walmart is locked in an arms race with Amazon to bring packages faster to customers' homes.

Amazon's Prime program costs $119 per year and includes perks like unlimited next-day shipping on more than 10 million items and free streaming of music, TV shows and movies.

,

Weather

Daily Forecast

View Hourly Forecast

Day

Conditions

HI / LO

Precip

Sunday

07/06/2025

Sunny

98° / 70°

0%

Monday

07/07/2025

Sunny

101° / 68°

0%

Tuesday

07/08/2025

Sunny

100° / 69°

0%

Wednesday

07/09/2025

Sunny

99° / 71°

0%

Thursday

07/10/2025

Sunny

101° / 74°

0%

Friday

07/11/2025

Sunny

106° / 76°

0%

Saturday

07/12/2025

Sunny

105° / 75°

0%

Sunday

07/13/2025

Sunny

105° / 76°

0%