Following the trend around Black Friday and extending one-day deals by counting down to that day, Amazon has launched deals leading up to its annual Amazon Prime Day, which is July 12.

Deals today, July 5, are themed around summer entertainment. Some of the items on sale today are:
• Acer products
• In-ground basketball systems
• 40-percent off Kindle Unlimited
• Moto unlocked phones

The deals offered during the countdown and on Amazon Prime Day require membership. Click here for information on joining Prime.