Adult retailer Hustler Hollywood announced on Wednesday that they will be holding a grand opening event for its new location in Bakersfield.

The new store's event will be on Saturday March 26th, from 6:30p.m. to 9:00pm.

The new store will be located at 3601 Ming Ave. this will be the company's 16th location operating nationwide. 

Officials say the event's activities will include drinks, food and games, as well as prizes and gift bags.

Hustler founder and Chairman Larry Flynt will be making a special appearance.

“We’re delighted to be opening the newest  Hustler Hollywood store in Bakersfield,” Flynt said in a statement. 

“We’ve had our eye on this market for a while, and think the community is really going to be excited, and even a little surprised, when it sees the wide variety of high-quality merchandise lining our shelves.” 

The store will offer different product brands, lingerie, bath and body items and more. 

For more information, visit hustlerhollywood.com